About Locate Aware
Just about every business has times when it would love to get more sales, times when there are rooms that aren’t let, tables without diners, stylists twiddling theirs thumbs or sales assistants eager to see a potential customer...
Wouldn’t it be great to be able to reach out to existing customers and potential new clients at these times with great offers to get them to come through the door?
Well now you can.
You can take control of your advertising and reach out to people that are local to you and entice them through the door using the unique LA advertising campaigns.
There are 1 billion smart phones and their like in use globally, all of which are capable of broadcasting their location based around the use of GPS and GSM cell tower triangulation. These users can be targeted by their location to receive information and offers based on where they are in space and time.
The likelihood is that if your business depends upon consumers then they are already using their smartphones etc to make decisions on their purchases and preferences. You have a great opportunity now to build relationships with your existing customers and find new ones by tapping into the technology that they are already using.
LA has developed an easy to use simple system that enables you to deliver your marketing message direct to the smart phone or mobile device of people within an area that you select that are looking for what you have at the time you make your voucher offer (we call them Zapchers).
Unlike other marketing voucher products we don’t handle the money or charge commission you just pay a set fee per month for using the service.
We are the next iteration of mobile marketing
Delivering targeted by time and location deals for the end user/consumer and great value for the vendor
LA is an affordable, scalable, modular, integratable platform suitable for use by all businesses and organisations that enables the delivery of marketing and content to mobile devices (smart phones, tablets, phablets) based on time and their location.
The platform is cloud based and is provided on a Software as a Service licensing model.
LocateAware and Zapcher bring the reality of location to business
Mobile is personal, it’s an always on constant connection to customers, clients and users that’s unlike anything else. It’s not just an extension of the internet, another way to browse and buy, it has the potential to be all that and a lot more. It is also the fastest growing means of acquiring business and making sales.
To make the most of mobile you need to have a context to engage with your customers. Mobile intrinsically provides this context as it is location and history aware. To succeed in the new world of ubiquitous connectivity means that you understand the context mobile delivers, namely, time , place and preference.
The LA service brings the capability to all businesses and organisations that want to communicate with their customers based on who, when and where they are. To make available to these customers and users things only available due to the time and place whether it be discounted goods and special offers, streaming media content or interesting knowledge.
As it is a permission based service it allows for the building of relationships with customers and users in a personalised way that is non intrusive. The user only gets contacted because they want to be contacted because they know that the possibility is they will be offered something relevant and unique.