Features & Benefits
LA is ideal for any business that can benefit from building relationships with the customers using the medium of mobile devices.
Advertising and marketing (mobile or otherwise) to date has been passive or reactive at best. Mobile brings to the market the dynamic of four dimensional marketing knowing where your existing and prospective clients are in space and time. Knowing who they are and what their preferences are makes this a very powerful tool to serve them better.
LA gives businesses the way to engage with its audience at a lower price point and with a simplicity never before made available. This isn’t just an Enterprise solution or a solution that needs to be overseen by people that understand technology - this is a simple to use and easy to afford proposition.
In addition location has the benefits of other possible uses as it becomes an integral part of business systems. Such things as location based check in via mobile for hotels and airlines and a whole range of advanced customer services based around being able to know exactly when and where to deliver are all part of the future developments.